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Our mobile phone operator partners face a variety of challenges in the marketplace today. We are committed to supporting our operator partners differentiate themselves by offering their subscribers the ability to earn money or airtime by completing simple tasks on a mobile phone.
A New Service for Subscribers
The unexpected success operators have had in bringing telecommunications products to the developing world has resulted in increased competition. In most cases, operators are being forced to compete on price. As a result, many operators are struggling to maintain their ARPU (average revenue per user).
Introducing the txteagle service allows an operator to change the conversation: instead of competing on price, an operator can change their message to “earn money with us.” In a price-sensitive marketplace, the message that a subscriber can make money with their operator has proven to be a compelling method to grow an existing subscriber-base, as well as reduce churn.
We can configure the txteagle platform to only operate during off-peak times of the day – times when the network is underutilized. While mobile phone operators do not receive standard revenue for txteagle usage, they do share part of the revenue earned by their subscribers. This additional revenue can count directly towards their quarterly ARPU numbers. Thus, not only does txteagle help our partners retain customers in the face of falling prices, but we provide an easy way to monetize off-peak network capacity that goes otherwise unused.
Easy Integration
The txteagle system readily integrates into an operator’s existing network. Minimal testing is needed to confirm correct configuration into a new operator’s voice, USSD, SMS and data channels. Our system can be configured to only communicate with workers during off-peak times, and to only refresh data communication with our US-based servers at pre-specified times. Furthermore, in the case of international network outages, the redundancy from our local system ensures subscribers will not perceive a change in service.
Tools for Customer Support
It is a well-known reality in the telecommunications service that subscribers often associate third-party services with their providers rather than the company actually responsible for the product. We are quite proud of the system we have developed, and provide operators with tools their customer support team can use to easily access information regarding their subscribers’ use of the txteagle platform. Support members can easily see a subscriber’s history, add or remove subscribers from our service, and (if needed) make requests for configuration changes with just a click of a mouse. In-house integration with existing support strategies and technology is minimal.